by Stu_Pringle | Nov 23, 2020 | Business Development, Strategy
No plan, no cigar As a child of the 80s, I spent many an hour in my formative years watching the likes of Knight Rider, Air Wolf and the A-Team. Others wanted to be the Hoff (and admittedly KITT was pretty cool) , but my preferred viewing was always the A-team. While...
by Stu_Pringle | Oct 7, 2020 | Business Development
Dare you stare into the sales abyss? When it comes to sales, Nietzsche had it wrong. The sales abyss is not bottomless, it won’t lead to existential torture, there is a way out and there are no monsters lurking. Let me set the scene. As a sales manager you’re tasked...
by Stu_Pringle | Aug 3, 2020 | Business Development, Websites
Software for market leaders putting data at the heart of their renewable energy asset management strategy I’m absolutely made up to see this out in the real world. Last month, another piece in the Sennen jigsaw dropped into place. They eye on the prie here is to...
by Stu_Pringle | Jul 21, 2020 | Business Development, Online events
Making the pivot from conference to successful online event series. As part of navigating through 2020, over at Empire Engineering we had some big decisions to make about our annual Foundation Ex event. In 2019 the team went out on a limb by putting on a conference...
by Stu_Pringle | Jul 16, 2020 | Business Development
Why just talking about what a product does isn’t going to make anyone buy it. (Sorry but it’s true) I’m in awe of those who can create stuff. Those brainboxes who have the vision, the coding the skill, the product roadmap in their head, all of those kind of...
by Stu_Pringle | May 18, 2020 | Business Development, Make the Break
Guest speaker at the Ghyston Breakfast club Last week, I was invited to join as guest speaker at the Ghyston virtual breakfast club. In recent weeks the good people at Ghyston have been running a series of webinars all about coping, responding and marketing in and...