by Stu_Pringle | Mar 19, 2021 | Marketing, Strategy
Tell me about your goals? When unpicking a B2B commercial strategy, a common theme is to find out the business goals. After all, if we’re going to be building a plan, then it makes sense to know what the direction of travel needs to be. Here’s the thing. If we’re...
by Stu_Pringle | Dec 1, 2020 | Business Development, Strategy, team work
Assemble the A-Team Last week in part 1, the focus was on high level strategy, the thinking before the doing. Part 2 here is all about getting stuck in and creating the setup for success Let’s get practical What if you are the newly promoted sales manager, the...
by Stu_Pringle | Nov 23, 2020 | Business Development, Strategy
No plan, no cigar As a child of the 80s, I spent many an hour in my formative years watching the likes of Knight Rider, Air Wolf and the A-Team. Others wanted to be the Hoff (and admittedly KITT was pretty cool) , but my preferred viewing was always the A-team. While...
