by Stu_Pringle | Nov 14, 2023 | Events, Make the Break, Re-Tech
I am not a believer in BD hacks If the CEO is shouting ‘we needs leads now’ then the game is probably already up. Because here’s the thing. When it comes to good BD, there are no hacks. High pressure and high speed lead generation is not a fun game. BD is best done...
by Stu_Pringle | Nov 6, 2023 | Events, Marketing
I am an unashamed events geek Here’s the thing. Events have been part of my professional life pretty much all the way back to when I was a young fresh faced pup not long out of uni. Way back in the <cough> early 2000’s, I cut my teeth in corporate...
by Stu_Pringle | Sep 7, 2023 | Business Development
Keeping a calm head in a crisis In a previous blog, I looked into the bad times. The post in case of a BD Emergency, break glass suggests a series of practical ways to come out fighting and generate sales pipeline. That one was all about tactics to get out of a tricky...
by Stu_Pringle | Jul 16, 2023 | Business Development, Sales
BD in 2023, is it all AI and robots then? So here we are in the second half of the year. What kind of BD world are we living in these days? Well, 2023 is definitely an interesting vintage. The home vs office debate rages on, data scraping is rampant, we are all...
by Stu_Pringle | Jun 26, 2023 | Marketing
As a B2B marketer, there comes a point, often relative early in the career when suddenly a world of business books and gurus opens up. There’s a whole collection of marketing libraries to devour with core tenants from the likes of Godin, Sinek, Carnegie,...
