Blog

Warm calling for the win

Warm calling is key to effective BD. I believe the phone is becoming a more useful tool again in B2B business development outreach.

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What would I say to my younger self about a career in sales

One of the questions I have been putting to guests over on the RE-TECH podcast, is to ask them what piece of advice they have for their younger selves getting into their industry.

This got me thinking and I thought I should put together some of my own thoughts on this topic.

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No lead left behind

There’s a theme here. The eagle eyed will have spotted it. When we are squeezing the value out of the leads it’s not an 80% effort, it’s about following up on every single potential lead every time. On the other hand it may seem simple – that’s because it is – the whole point here is that this is entirely within the circle of influence of the sales manager.

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In case of a BD emergency, break glass

In the ideal situation, in BD nirvana, things are done in the right way. But the reality is not always like that. What if you’ve taken a new role and it turns out the warm pipeline isn’t quite the dream it was sold as.

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