Effort in the right place
My approach to business development
Why work with me?
I’ve spent 15 years at the sharp end of new business development, starting at the bottom and working my way up through the ranks. Been there, done it, bought every t-shirt going.
My experience covers sales, account development, marketing and managing commercial teams. The majority of my experience has been with SME businesses working across channels, figuring out what works and what doesn’t. I’ve delivered pitches that won large multi-year contracts, I’ve put in programmes to reduce churn, I’ve led teams into high performance.
I know my CRM from my ABM and my MA from GA.
Underneath it all, sales is simple. It’s about speaking with people you can help, explaining how you can make their lives that bit easier. The trick is getting to the moment were you can do it in a credible way that makes your brand the obvious choice. Do this, and you’ll make your break and be ahead of the pack.
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